Wednesday, Jan. 24, 2007, 07:00 PM UPDATED 11:59 AMBy Nick Zulovich
POWAY, Calif. — First Advantage Credco, a wholly owned subsidiary of First Advantage Corp., announced that BuyerID has assisted dealers in verifying more than 500,000 consumer identities in more than 1,100 dealerships nationwide since it was launched in late May.
BuyerID is the company's suite of smart identity verification solutions and is available on more than 40 dealer sales and finance platforms, including the ReynoldSystem, executives pointed out.
The suite includes BuyerID Alert, BuyerID Index, BuyerID Advanced and BuyerID Check. The ID verification services are also available through the company's Web site at .
"We are pleased to work with First Advantage Credco to help protect our dealer customers from fraud," said Christopher Morris, senior director of F&I services at Reynolds and Reynolds.
"Integrating BuyerID into the Reynolds CreditMaster platform has proven to be a convenient and effective solution for protecting dealership profits," he continued.
According to the FBI, identity theft is considered the fastest growing crime in the U.S. Dealers, who have become prime targets, should now be motivated more than ever before to protect their stores from related fraud losses, Credco executives highlighted.
"As the threat of identity theft and resulting dealership losses continues to grow, so does the demand for identity verification solutions," explained Eric Rumsey, president of Credco.
"BuyerID offers a solution that helps protect dealers from identity theft throughout the purchase cycle, and one that's easily integrated into their F&I processes," Rumsey added.
Executives said they expect the number of identity verifications through BuyerID to continue to climb aggressively during the year and beyond.
For more information on the company, visit .